Event: Zakk Wylde’s Hellfire Halloween Bash in New York
Hard Rock Café New York In Times Square to Host Exclusive Concert Event
Zakk Wylde and Black Label Society Kick off a Month Long series of Major Promotions to Celebrate the New Gibson USA Zakk Wylde Bullseye, the New Epiphone Graveyard Disciple and Monster Cable’s Turbine Pro Headphones.
Gibson Guitar, Epiphone and Monster Cable have partnered to celebrate the launch of two new signature model guitars and pro headphones with a special event in New York on Halloween, October 31, 2009.
Zakk Wylde, legendary guitarist for Ozzy Osbourne and founder of the heavy metal band Black Label Society is set to perform at a free concert event at the Hard Rock Café New York in Times Square beginning at 8pm. The event will feature a major nationwide promotional radio campaign, special online contesting and viral marketing and a first-hand look at the special line of the signature Zakk Wylde Gibson USA guitar and Epiphone Graveyard Disciple. The event is also co-sponsored by Dunlop Pedals.
Gibson’s month long promotional “Rocktober” campaign will culminate with two major Zakk Wylde appearances and events in New York City. In addition to the concert performance, Zakk will host a special “meet and greet” at New York’s renowned 48th Street Sam Ash Music Store from 4PM to 7PM the night before, October 30, 2009. “Zakk Wylde’s Hellfire Halloween Bash” concert with Black Label Society follows the next day at New York’s Hard Rock Cafe in Times Square. The concert will include V.I.P. guests who won their exclusive “all access” tickets and the opportunity to meet Zakk through a major nationwide radio contest that will be promoted heavily throughout the month of October.
In addition, fans of Zakk Wylde will be offered the opportunity to register for tickets to the event. Interested fans will be given the opportunity to show the world their best “Zakk Wylde” audition through a major YouTube contest launched on http://www.gibson.com in mid-October. Monster will also be doing major online promotions for their new headphones and giving musicians and fans alike the chance to win a pair of Turbine Pro in-ear speakers and a new Gibson Zakk Wylde Gibson BFG guitar from Gibson USA personally signed by the guitar maestro. Look for Zakk’s special video message at http://www.monstercable.com or http://www.gibson.com. For information on how to register for free tickets fans can go to http://www.monstercable.com beginning on Tuesday, October 6, 2009 at 12pm ET/9am PT. Tickets will be distributed on a first come, first serve basis and will be limited to two per person per household.
Gibson Guitar Chairman and CEO, Henry Juszkiewicz and Monster Cable’s Head Monster, Noel Lee will be on hand to award special surprises to some of the guests and partake in media interviews.
Winners of the radio promotions will receive a new Epiphone Zakk Wylde Graveyard Disciple guitar, a set of Monster’s new Turbine Pro in-ear speakers, a set of Dunlop pedals, tickets to the Zakk Wylde’s Hellfire Halloween Bash, a special meet and greet with Wylde and entry into the Hard Rock Times Square.
A diehard Gibson/Epiphone guitarist and famous Monster, Zakk exclaimed: “There is nothing better than the sound of one of my Gibson or Epiphone guitars plugged into my rig using Monster Cable … From Ozzy to Black Label Society, it’s kind of like the soul of my sound.” As for this new line of Gibson guitars, Zakk said: “It’s an honor. I grew up watching guys like Jimmy Page play a Gibson Les Paul and since day one, nothing has ever sounded better. And my new line of Gibsons are ridiculous! They are beyond amazing.” As for Zakk’s take on Monster’s new Turbine Pros Zakk smiled and said: “I get why Monster calls them in-ear speakers instead of headphones. They make my guitar sound like it’s supposed to sound: loud and with clarity, I’m starting to use these Turbine Pros for everything.”
“Zakk Wylde is the man, His designs combined with his remarkable talent makes these new guitars some of the best we have every produced,” said Henry Juszkiewicz, Chairman and CEO of Gibson Guitar. “I am excited to be working with Monster Cable on this first annual Zakk Wylde Bash and effort. The world will never be the same on Halloween!”
Head Monster Noel Lee noted: “Monster Cable and Gibson are both companies that value great sound, and Monster is very proud that Zakk and so many pros all over the world use products from both our companies in their pursuit of the very best sound and music making experience. That’s why we’re especially excited to be joining Gibson to celebrate the career of one of these great musicians, Zakk Wylde, and to help inspire more and more up-and-coming professionals and devoted amateur guitarists to keep on rockin!”
The new Zakk Wylde Epiphone Graveyard Disciple* is dying to be played! Interested fans can already catch a glimpse on http://www.youtube.com of Zakk performing on the 2009 “Peddle to the Metal” tour and caught a glimpse of this monster on stage. Designed by Zakk in cooperation with Epiphone, the new Graveyard Disciple combines killer sound with equally killer looks. Shaped like a coffin, the edges of the body are tapered and “pin-striped” in silver giving it a striking visual appearance and depth while providing for a comfortable feel.